We were approached by the Telegraph Media Group to produce an advertising campaign for Littleover Apirary. This luxury honey brand have never advertised in the media before and wanted something fresh and appealing to their new supermarket based audience. The design had to be adaptable to various different formats while maintaining it’s strong brand message.
Brief : To design and build an interactive online and instore digital lookbook with added functionality across multiple platforms. Designed to be deployed in-store and online we created the Spring/summer 2012 look-book to cover the full product catalogue and highlight the key trends for both men and women. The site had to be easy to update utilising the client’s existing stock database.